February is the month of love, and there’s no better time to help your customers fall in love with their homes again. At Palmer-Donavin, we’re proud to supply dealers and their contractors with the high-quality building materials they need to transform houses into dream homes. Whether it’s enhancing curb appeal or creating more comfortable spaces, our products make it easy to deliver lasting value and beauty.
Why Upgrade Now?
As spring approaches, February is the ideal time to plan upgrades that improve both aesthetics and functionality. With Valentine’s Day around the corner, it’s a great opportunity to encourage customers to “love where they live” by investing in their homes.
High-Impact Upgrades to Recommend That Your Customers Will Love
At Palmer-Donavin, we provide a wide range of high-quality products that elevate homes and meet the needs of homeowners, contractors, and designers alike. Here are five standout options that are sure to impress:
- Woodward Cabinets Omni Collection – Hammock: Combining style and functionality, this new stock option offers sleek, modern cabinetry designed to enhance any kitchen or bathroom. The new color offering Hammock offers a soft, neutral tone that creates a calming and inviting atmosphere. Perfect for kitchens and bathrooms, it blends seamlessly with a variety of design aesthetics.
- NewTechWood Siding: Discover the beauty and durability of NewTechWood, now stocked at Palmer-Donavin’s Distribution Southeast locations! NewTechWood offers innovative composite decking and cladding solutions that combine style and performance. Perfect for any outdoor project, their products are designed to withstand the elements while providing a sleek, modern look.
- Happy Feet Flooring Turnberry Collection: With a beautiful, natural appearance and exceptional durability, this flooring collection brings warmth and elegance to any interior space. Switching it up, this is the first collection from Happy Feet that is Hardwood. Casey Johnson, owner of Happy Feet explains, “We are a vinyl plank company, but we have always loved wood. Additionally, right now, wood is the fastest-growing segment in the flooring industry. We have hand-picked 4 hickory colors and 5 European white oak that are amazing. We are very excited to launch this in February 2025!”
- AZEK Exterior Alpine Collection: This stunning collection features a palette of rich, bold colors designed to elevate any home’s curb appeal. Crafted with AZEK’s industry-leading durability and low-maintenance performance, the Alpine Collection is perfect for creating timeless exteriors that stand the test of time.
- Therma-Tru EnLiten Flush-Glazed Doors: Designed for style and performance, with glass built directly into the door for a seamless, modern look. Offering 16% more glass than traditional lite frames, these doors allow more natural light while maintaining energy efficiency. Their innovative construction improves thermal performance, making them a smart choice for any home. At Palmer-Donavin, we recommend EnLiten Flush-Glazed Doors for their sleek design, superior durability, and ability to enhance a home’s curb appeal. These products are crafted to meet the highest standards of design, durability, and functionality, ensuring your customers fall in love with their upgrades. Learn more here: https://www.thermatru.com/explore-products/decorative-and-specialty-glass/flush-glazed-glass/
Help Customers Visualize the Transformation
The Palmer-Donavin First Look Visualizer is a game-changer. You can use it to help homeowners visualize potential upgrades to the exterior of their home by uploading a photo or experimenting with sample homes. It’s a powerful tool to inspire confidence and close sales. For additional help, choose one of our Professional Services.
- Design Services | Let our experts map your home professionally or add elements like stone or shutters that may not be on your home today ($75 Fee).
- Measurements & 3D Model | Powered by EagleView Technology, receive a 3D model of your home including roof & wall measurements. ($49-$79 Fee)
Most visualizers let you change just one part of your home at a time, but First Look Visualizer takes it to the next level. You can see your whole house transform and get a true feel for how everything—siding, doors, windows, and more—comes together for the perfect look.
Collaborate with Trusted Professionals
At Palmer-Donavin, we’re more than a distributor—we’re your partner in success. We offer tailored training sessions and dealer events to ensure you, and your team are equipped with the knowledge and tools needed to excel. From product demonstrations to hands-on workshops, we’re here to help you stay ahead of the latest industry trends and innovations.
These collaborative efforts not only strengthen your expertise but also position you as a trusted resource for your customers. If you’d like to schedule a training session or dealer event, reach out to your Palmer-Donavin Outside Sales Representative.
By recommending smart upgrades, you’ll help your customers not only add value to their homes but also create spaces they’ll love every time they pull into the driveway. Explore the Palmer-Donavin product catalog to find everything you need to support their next project.